At this point in my life, I can say with conviction that I’ve tried dating ordinary men, and it has never worked out for me. A man can cook eggs. When you are looking for a long-term partner you want to make sure that he shares your faith and conviction with you. A woman's beauty really IS most important thing to a man - but for women, it's social status ... An inside look at the glamour and grunge of NYC's … Are looks more important than personality when choosing a man? A man carries cash. Now, I have raised my standards. Looks can give you a slight boost in getting a woman’s “attention,” and that’s about it. On the same token I don’t think it is that smart for an older guy to marry a very young woman for looks. They have bought into the programming that looks are only a minor issue in their dating life, one that “game” can easily overcome. Look at Prince William who had great hair for a while. Yes, men are maybe more fortunate than women in that women value looks far less in a partner than men (Note: This does not mean women are less superficial than men, as they are superficial in different … The guy is a great man, but he wouldn’t even get a chance to show it. I am worth so much more than the way I was treated by those men. But this theory that women want the “alpha male, rich, big muscles guy” is bullshit. Research consistently shows that we rank most or all of these traits as more important than good looks (Apostolou, 2011; Apostolou, 2015; Buss et al., 2001; Perilloux et al., 2011). According to a Men’s Health survey of more than 1,000 American women aged between 21 and 54, 77% of women stated that being with a guy who has a sense of humor is more important to them than good looks, money, intelligence and even generosity. If he was not royalty, rich or famous he probably would be treated like garbage by many women out there. Character is very much important. The things in a man I find most attractive and important are a good sense of humor, intelligence and a man who is loving and affectionate. … A man looks out for those around him — woman, friend, stranger. Mothers and their daughters choose potential partners with a minimal level of attractiveness, irrespective of their personality Good looking men call the shots When all's said and done, the best reason to take time with your clothing and appearance is to take charge of your life. They have completely lost the forest through the trees.. A person who is passionate is way more attractive to me, they could be twins and if one is dispassionate and uncaring about their life or has no drive it is a huge turn off. But the reality is a lot of men as you said which is in fact very true make out like character is important and a lot of them by action is not. 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